Small Business Search Engine Optimization

Small Business SEOThis is the process of getting more traffic to your website from the organic free listings on search engines with Google, Yahoo, Bing and many more.  This covers both on-page and off-page Optimizing for the keywords that will produce the targeted traffic to in turn bring you the sales that you desire for the profits for your business.

What Google is Looking For!!!

Small Business SEOThere are over 200 different things that Google is looking for on your website to giving you page ranking and also giving you placement on keyword placement for search results for each page. There are 5 major place to first start to look at if your new with Small Business Search Engine Optimization

 

        1. Permalink

  • Sample www.domainsample.com/permalink  - this needs to be your keywords you will rank for on Google you can also have a sub-domain keyword for a Blog.

        2. Title Tag

  • This tag should have 2 to 3 keyword phases or long tail keywords its best to have the main keyword repeated for keyword density. example – Small Business Search Engine Optimization

        3. Meta Keyword Tag

  • This should have a few similar keywords preferred keywords with the same targeted keyword in each of the keywords. Maximum should be 60 characters

        4. Meta Tag “Description”

  • Use this as your Sales pitch and include your keyword 3 to 5 times.  This should be no more than the maximum of 160 characters. example – Learn how to get ranked for Small Business Search Engine Optimization

        5. Keyword Density

  • Keyword Density is what percentage your keywords, they key is to check out your top competition and always make sure your repeating your keywords about 25% more and make sure you do not go over 8% and stay above the min of 2%.

How to get Targeted Traffic

Small Business SEOWe focus on the major factors that matter the most on getting your website to climb the ranks to have the best changes to beat out all of your competition so that you will be the one showing up on the 1st page of Google and be at the top of the page. This takes lots of research and planning on doing all the correct things, it doesn’t happen over night to beat out someone can be hard when they have a large amount of backlinks because there is a maximum of a website domain should be pushed each day to achieve the best results for the money on climbing up the ranks. We specialize for small business search engine optimization for local or national keyword placements in Google, yahoo or bing.

Focusing on Return on Investment (ROI)

Small Business SEOThe key on getting a Return on Investment (ROI) is to get the keywords that will have a higher chance of getting them to buy once they get to your website this is what small business need. The second best practice on increasing your ROI is to do A/B Testing, this happens after your small business search engine optimization is completed for your first month.  This will ensure that the conversion rates stay high and there are always improvements over old ideas that were only thought to be good without looking at the truth to see the real numbers.  The numbers will always show what will work and what will not.  Good ideas always need to be proven to see the desired results to know that it will work not only just though thoughts.